Talladega, Alabama -- April 2012
Green Earth Technologies Sponsors Race Fever with Product Donation to AIDB's Project Green
Partners Alabama Institute for Deaf and Blind (AIDB) and Green Earth Technologies are drafting, coming off Turn 4 during Talladega's NASCAR weekend.
Through AIDB's Race Fever, May 4, Talladega Superspeedway SPEED Channel Dome, Green Earth Technologies, Inc. will donate $3,000 in industrial and automotive cleaning supplies to AIDB's Project Green, a biodiesel public education, student training and internal production program.
Best known for its bio-based motor oils, Green Earth Technologies, Inc. currently partners with the TriStar Motorsports NASCAR Nationwide Series (NNS) team. TriStar has chosen G-OIL, the world's first and only American Petroleum Institute (API) and USDA BioPreferred® certified bio-based full synthetic motor oil, for all four of his 2012 NASCAR Nationwide Series cars. Drivers include Mike Bliss, Jeff Green, Eric McClure and Tayler Malsam, who made NASCAR history as the first NASCAR driver to use a bio-based motor oil, kick-starting the season at Daytona.
Malsam, Bliss, Green and McClure will join MRN's Steve Post and legendary Auburn Basketball Coach Sonny Smith during Race Fever on-stage to conduct live driver interviews during the Silent Auction. NASCAR great Michael Waltrip will take over as host during Race Fever's Live Auction.
Other drivers slated to attend include Marcos Ambrose, TJ Bell, Alex Bowman, Jeff Burton, Kurt Busch, Jeremy Clements, Jeffrey Earnhardt, John Ferrier, David Gilliland, Buster Graham, Aleks Gregory, Timmy Hill, Sam Hornish, Jr., Matt Kenseth, Blake Koch, Bobby Labonte, Joey Logano, Johanna Long, Joe Nemechek, Thomas Prater, David Ragan, David Reutimann, Robert Richardson, Jr., Morgan Shepherd, Brian Scott, Ricky Stenhouse, Jr., Ryan Truex and Mike Wallace. Celebrity artist Sam Bass will also be in attendance.
"Many drivers choose to commit to Race Fever the week of the event," states Talladega Superspeedway Chairman Grant Lynch. "With that being said, driver commitment and dedication to this event is tremendous. Drivers and celebrities like Michael Waltrip donate their time and racing memorabilia for the live and silent auctions. Race Fever allows fans and sponsors the opportunity to see their favorite drivers 'up close and personal' while positively impacting children and their families experiencing deafness and blindness. Whether a driver, fan, sponsor or volunteer, Race Fever is an amazing event to be involved in - on any level."
The 'Green' Groove
In racing, the term 'groove' is considered the most efficient or quickest way around the track for a particular driver. "We came to NASCAR to prove that our GREEN bio-based, full synthetic G-Oil can perform in NASCAR engines and competition," said Green Earth Technologies, Inc., President and CMO, Jeffrey Loch. Six races into the season, G-Oil and the Tri-Star Motorsports Toyota team have two cars in the Top Ten in the 2012 NNS standings.
"We have gotten in the groove and been introduced to a number of partners and sponsors who share similar GREEN goals. We are pleased to team up with AIDB, to support 'PROJECT GREEN.' Working together is a recipe for success," said Loch.
NASCAR has undertaken a series of 'green' initiatives, including team and track recycling, introduction of electronic fuel injection on race cars and the introduction of special ethanol fuels.
"Race Fever, now in its 27th year, would not have continued success without tremendous support from NASCAR, The NASCAR Foundation and Talladega Superspeedway in addition to sponsors like Green Earth Technologies, Inc.," states AIDB President Dr. Terry Graham. "Their contributions are a victory for those children and families experiencing deafness and blindness that AIDB serves statewide."
Race Fever 2012 sponsors include NASCAR, Talladega Superspeedway, WTDR, Sound Solutions, Williamson Brothers BBQ, Jim Wilson Jewelers, I.B.I.S., Inc., Friend of AIB, Coca-Cola, Resolute Forest Products, Talladega Home Center, Regions Bank, Wittichen Supply Company, Merrill Lynch Private Banking, Good Deed Organization, America's First Federal Credit Union, AT&T, First National Bank of Talladega, Golden Rod Broilers, Honda Manufacturing of Alabama, Alabama Power Company, First Educator's Credit Union, Green Earth Technologies, Inc., Hollis & Spann, Inc., Barganier Davis Sims Architects Associated, PA, and Mary Ann's Framing. New sponsor, Armour Vienna Sausages, will host 40 students from AIDB for a day-at-the-track on Saturday May 5, which will include breakfast, lunch, a pit road tour, an opportunity to meet drivers and media personalities and tickets to the Nationwide race.
"As drivers approach the final lap, teammates become vital," concludes Dr. Graham. "AIDB is fortunate to be the official charity of the Talladega Superspeedway and have team members like Green Earth Technologies, Inc. It guarantees a 'Victory Lane' experience every time."
Race Fever (www.racefever.org)
Don't be left in the dust as race fans from all over the world converge on the SPEED Channel Dome at the International Motorsports Hall of Fame on Friday evening of the Aaron's Dream Weekend at Talladega Superspeedway. Event tickets are $50 or buy a table for 8 for $375. Tickets are available online at www.racefever.org or by calling (256) 761-3369.
About Alabama Institute for Deaf and Blind (www.aidb.org)
Since 1858, AIDB has been a leader in education and rehabilitation services for Alabama's sensory impaired children and adults. Through five Talladega campuses and eight regional centers throughout Alabama, AIDB serves thousands of children and adults who are deaf, blind and multi-disabled in all 67 counties of Alabama. To learn more about AIDB, log onto www.aidb.org.
Talladega Superspeedway (www.talladegasuperspeedway.com)
"The most competitive racing in NASCAR combined with a mix of southern hospitality returns to Talladega Superspeedway May 4-6, 2012 for the Aaron's Dream Weekend. For tickets and information visit www.talladegasuperspeedway.com or call 1-877-Go2-DEGA."
Green Earth Technologies (www.GETG.com)
Change Your Oil, Change the World
Green Earth Technologies, Inc. (G.E.T.) is a "totally green" clean tech company that combines domestically sourced renewable and reusable feed stocks with proprietary technologies molded around the four ideologies of being GREEN: biodegradable, recyclable, renewable and environment safe. Branded as G-OIL ®, G-CLEAN® and G-MARINE ®, G.E.T. produces a full line of "clean & green" American made environmentally preferred lubricants and cleaning products that allows concerned consumers who care about the environment and American energy independence to do their part without sacrificing value or performance. Please visit www.getG.com for the latest news and in depth information about G.E.T and their brands.
Project Green (www.aidb.org)
Through extensive collaboration, AIDB is Alabama's first educational entity to initiate a biodiesel public education, training and production program, Project Green. Housed within AIDB's E.H. Gentry Facility and in collaboration with AIDB's Transportation and Physical Plant Departments, Project Green has the capacity to produce 55 gallons of biodiesel per day, benefiting local businesses and city infrastructures within a 120-mile radius while providing alternative fuels' education to Alabama school systems and to schools for the deaf and blind in Appalachian States. Training students with sensory and/or multiple disabilities in the acquisition and production of biodiesel, Project Green's primary purpose is to educate the external public on alternative fuels benefits.
Project Green financial supporters include the Alabama Department of Agriculture and Industries; Alabama Department of Economic and Community Affairs Energy and Agriculture Division; Alabama Representative Steve Hurst; Appalachian Regional Commission; Coosa Valley Resource Conservation & Development Council and Congressman Mike Rogers (3rd Congressional District, 2010 Congressional U.S. Department of Energy Appropriation).
Project Green has also garnered verbal and technical support from Alabama Clean Fuels Coalition, Birmingham; Auburn University; City of Hoover; City of Talladega; Environmental Protection Agency, Atlanta, Region IV; Executive Visions Inc., Birmingham; Frazier, Barnes & Associates, LLC, Memphis, TN; National Energy Education Development (NEED); and SouthernEco, LLC, Montgomery.
Project Green was recently featured in the e-magazine, www.fuelsfix.com and March/April edition of Biodiesel Magazine and will soon be highlighted in the upcoming Clean Cities Now Newsletter from the National Renewable Energy Laboratory.